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In 2005 Google introduced what used to be Urchin
OnDemand as a free
analytics tool for websites,
enabling hundreds of website owners to see detailed
statistics about their websites sometimes for
the first time. In this episode, Todd Sarouhan
and Cindy Turrietta take a look at a Google Analytics
account and talk about how to set goals and why
that could be of value to you.
Recorded Live
March 23, 2007
Getting Started with Google
Analytics & Setting Goals
Learn how to get started using the best free
analytics tool available. Sign-up, get the code,
put it on your website and away you go!
Setting Goals and Reading
the Funnel Report
Understanding how to read the data that Google
Analytics provides is important. In this episode,
we discuss the what the funnel process shows
you what is going on with your goals.
Understanding the Funnel
Navigation Report
More on reading the funnel navigation report.
Taking a Look at Some
Other Data in Google Analytics
In this last segment we take a look at a couple
other areas in the Google Analytics reports.
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