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 eMarketing
Talk Show host Brooke
Schumacher covered the ad:tech
2007 conference
in San Francisco and this episode brings you
some of the best interviews from that show. ad:tech
is one of the biggest interactive advertising
and technology conferences, so of course, we
had to be there. Brooke
was able to
spend some time with some of the speakers and
exhibitors and assembled the best takes for you
from the following interviews:
- Drew Iani, the programming
manager of Ad-Tech
- John Squire with Core Metrics
- Abe Mezrich
at Did It
- Wyndstorm, a social media software
- Web Marketing Association
- Vice President
of Trellian
- DidIt
- Wyndstrom
Listen and learn
about what’s shaking up
the industry in terms of new metrics for web
analytics, Google’s buy-out of Double Click
and some tips on how to better manage your PPC
campaigns. The industry is changing fast, so
it is important to stay on the pulse. These
guests prove it with their brilliant insights.
We bring these special interviews to you and
invite you to listen to them below.
Recorded On-Location
by Brooke Schumacher:
April 24 - 26, 2007
| Drew Iani Interview
from ad:tech San Francisco 2007 |
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| John Squire from Core Metrics on Web Analytics at ad:tech San Francisco 2007 |
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| DidIt
Interview from
ad:tech San Francisco 2007 |
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| Wyndstrom
Interviews from
ad:tech San Francisco 2007 |
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ad:tech 2007 in San Francisco boasted 4 Keynote
presentations as well as a full line-up of industry
experts participating in panels and workshops,
not to mention the ad:tech awards and Connect
Live! celebration.
In the true spirit of Web 2.0, ad:tech in an
interactive advertising and technology conference
that brings awareness to all sides of today's
digital marketing landscape. Sessions were presented
addressing Interactive Marketing, Mobile Marketing,
Gaming, TV 2.0, SEO, social Media, Marketing
Metrics and much more. For more information about
this show, check out the podcasts of other guests
and speakers posted at www.ad-tech.com/s
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