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Trifon is President and CEO of Eyeblaster.
Founded in 1999, Eyeblaster is the global leader in
rich media ad technology. Mr. Trifon is one of the co-founders
of the company and was the original technology architect
of the Eyeblaster Rich Media Platform. Before assuming
the CEO responsibilities in June 2001, Mr. Trifon held
the titles of VP, Business Development and VP, Research
and Development.
Prior to Eyeblaster, Mr. Trifon served a number of
years as an R&D executive at VCON, a world leader
in videoconferencing and networking. There, he led the
Systems group and managed the development of the VDK,
VCON's industry-leading development kit for visual communications
technologies.
A renowned visionary in the development of the rich
media industry, Mr. Trifon is a frequent commentator
on creativity and the future of online advertising.
Mr. Trifon holds degrees in Computer Science and Economics
from Tel Aviv University.
eMarketing Talk Show Interviews
Making
Rich Media Work for You
November 17, 2006
Advertising Campaign Management Suite
eb.campaign
manager– Eyeblaster’s all encompassing
digital ad server is designed specifically for the generation,
delivery and management of campaigns/creative units
– from rich media and standard banners to search.
eb.rich
media– Eyeblaster’s flagship platform
combines the most innovative campaign implementation
and creative tools for agencies, advertisers, and publishers
to create and manage all popular rich media formats.
The rich media platform is loaded with a wide variety
of flight creation and trafficking tools, ad formats,
interactive features, video opportunities and more -
and enables clients to track and report on all aspects
of their rich media campaigns.
eb.search
– Delivering world-leading search technology,
eb.search allows clients to effectively manage their
search marketing campaigns. Offered as a stand alone
product – or integrated with Eyeblaster’s
ad server, eb.search helps eliminate the complexities
involved in search bid management, providing solutions
to manage multiple campaigns for all the major engines.
eb.in-games
– The most powerful and sophisticated platform
for in-game ad solutions, eb.in-games provides opportunities
for marketers looking to deliver ads in the gaming environment
and solutions for game developers looking to expand
their offerings.
eb.services
– Eyeblaster provides a variety of client services
to maximize the experience with the company and help
clients bring their brands to life with expert account
management, creative and trafficking services.
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