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Home > Listen by Topic > Outsourcing > The Globalization Affects on Interactive Marketing

The Globalization Affects on Interactive Marketing with Joe Witte

  Learn how globalization of the work force is increasing profitability and leveling the competitive landscape. Leveraging interactive marketing and expedite-time-to-market, offshore outsourcing can help a business succeed where it once would not have.

Recorded Live: June 30, 2006

International Presence in the Interactive marketing landscape: Is the world really flat?

Introduction to today’s offshore outsourcing landscape and what brought us to this point.

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Benefits and Challenges of Moving Services Offshore in the Interactive Marketing Landscape.

What interactive businesses need to know about offshore outsourcing, who to work with, how to prepare and what to avoid.

click to listen wma click to listen mp3

Steps to take Prior to Outsourcing

We’ll cover barriers to entry, vendor selection and CentricSource’s services and benefits.

click to listen wma click to listen mp3

Joe Witte joined CentricSource in March 2003 and assisted in expanding LDG’s offerings to include web design, development, print services and SEO. He has earned a B.S. in Marketing from The Pennsylvania State University. Joe recently returned from Baghdad after a year serving as an officer in a movement control team in the Army. Joe has over 10 years experience in business development and marketing experience with such companies as USA Networks, Doubleclick, and RSN. Joe conceived the offshore outsourcing model for CentricSource after years of successful relations with Zaheer, his partner. CentricSource provides personalized, 1 to 1 relations between our clients and our remote employees. Joe’s specializes in sales, business development and simplifying businesses to allow for best customer practices, product marketability and maximizing profitability.

Show Links:

The World is Flat, Thomas Friedman
Offshore Outsourcing and Globalization Press Release (PDF)

 

 

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