|  In
the past year the Search Marketing Industry has
been so dynamic and is changing so fast, that
history itself has become a moving target. Advances
in Artificial Intelligence help make the search
engines the winners no matter what as they
set the rules and guidelines.
With black hat
search engine optimization reeling in many arenas,
Robert
Wright of Mr. Web Guru also talks about
the importance of, and the long-term rewards
that come with, being standards and guidelines
compliant.
Recorded Live
Dec 9, 2005 Segment 1; Segment
2; Segment
3
| Segment
1: Preparing a Web site for
Search Engine Optimization |
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| Rehabilitating Web sites using
methods that can eradicate search engine
penalties and lay the perfect foundation
for White Hat Search Engine Optimization. |
| Segment
2: Standards and
Guidelines to be Compliant for Search Engine
Optimization |
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| Considerations to think about
for optimizing Web sites for high performance
while staying within the published Webmaster
and SEO guidelines of the major search engines.
The enduring benefits and rewards of standards
and guidelines compliancy in Web development. |
| Segment
3: Post Optimization Search
Marketing Secrets |
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| Some little known advanced
techniques for promoting optimized Web sites,
including severely overlooked traffic streams
for your online business. |
|
